A Practical Guide to Affiliate Marketing

A Practical Guide to Affiliate Marketing is a must read for anyone running an affiliate program! The tips and advice Geno provides will help affiliate managers run more effective programs and avoid costly mistakes. If you're contemplating launching an affiliate program this book will save you time, money, and frustration. If your existing affiliate program isn t getting the results you had hoped for, you'll find tons of ideas that will help you get the most out of your program. Even if you're a seasoned affiliate manager, you're bound to pick up several priceless nuggets. Michael Coley, Amazing-Bargains.com

A Practical Guide to Affiliate Marketing presents concrete and functional information for retailers and marketers to ensure optimal results from their affiliate campaigns. The information is easy to grasp and comprehensive. I can confidently recommend this book to any companies embarking on or refining their affiliate programs. James Long, Director for PriceRunner.com US

Finally a definitive guide for affiliate managers and those considering starting an affiliate program. Geno has not only done his homework and research in putting this guide together, but his wisdom and hands on experience is evident in every chapter. As an outsourced program manager, I find the guide to be a great reference tool and always keep it handy. I often find myself grabbing Geno's book to see if there is something relevant there. Even with my many years of experience I can honestly say I found new, helpful information and ideas in the book I had not considered before. Ron Bechdolt, 7 Days A Week Marketing

A Practical Guide to Affiliate Marketing was written to be an indispensable handbook for all affiliate managers and merchants, alike. In addition to providing concrete, practical answers to common (as well as not-so-common) questions, the book gives usable ideas on promoting affiliate programs, along with ways to keep affiliates motivated. This guide presents the author's information in a logical, convenient format.

Search Engine Optimization and Marketing for Beginners

Search engine optimization requires strong organization. Organization will put you above your competition.

Search Engine Optimization and Marketing for Beginners book teaches you a successful optimization process. Some highlights are : How search engines work, Variables that will affect search engine ranks, Link popularity, Five samples of pages that work in the engines, How to submit, How to analyze your progress, A troubleshooting section and A great glossary of terms.

Financing Loan Guide for Small Business Owners

Financing Loans book is a simple, practical, and effective step by step guide to achieving your financing goals in the least amount of time. Written for the small business owner, it teaches you everything about securing loans : choosing loans, applying for a loan, improving your chances of being approved for a loan, and learning everything you need to know about the loan approval process. As an added bonus, this book will help you determine when loans are not an appropriate source of financing, and provide you with inside knowledge on loan officers' expectations, preferences, and pet peeves.

Neil Berdiev started his career in brokerage services with Fidelity Investments. He worked in various roles for commercial banks, such as Fleet Bank, Cambridge Trust Company, and Citizens Bank. Over the last five years, he has participated in the analysis and approval of over $50 million in loans to small businesses.

While still a banker, he found his passion in coaching small business owners on how to secure loans financing and manage financially successful companies. Neil is also a columnist for Inc.com and Good News Network, providing advice and coaching on the issues related to small business loans.